Dr. Hermann Simon

The World's Foremost Expert on Pricing Strategy

How to Boost Profit
Through Pricing

Bucharest, June 5 2018, JW Marriott Grand Ballroom

About Dr. Hermann Simon

The World's Foremost Expert on Pricing Strategy

35

Published
Books

3

Awarded
Best-sellers

35+

Years of
Experience

10+

Billions in Profit
for Customers

Hermann Simon is chairman of Simon-Kucher & Partners with over 30 country offices worldwide, advising leading companies from across industries on pricing strategy and execution.

Mr. Simon is an expert in strategy, marketing and pricing. He has an extensive global range of clients. In the German language area he was voted the most influential management thinker after the late Peter Drucker

Before committing himself entirely to management consulting, Simon was a professor of business administration and marketing at the Universities of Mainz (1989-1995) and Bielefeld (1979-1989). He was also a visiting professor at Harvard Business School, Stanford, London Business School, INSEAD, Keio University in Tokyo and the Massachusetts Institute of Technology. From 1995 to 2009 he was CEO of Simon-Kucher & Partners.

Professor Simon has published over 35 books in 26 languages, including the worldwide bestsellers "Hidden Champions" (Boston 1996, cover story of BusinessWeek in 2004) and "Power Pricing" (New York 1997), as well as "Manage for Profit, Not for Market Share" (Boston 2006). His book "Hidden Champions of the 21st Century, Success Strategies of Unknown World Market Leaders" (New York 2009) investigates the strategies of little known market leaders. His newest book is "Confessions of the Pricing Man", published by Springer, New York, in November 2015.

A new business school founded in China has just been named after Professor Hermann Simon, in november 2017. The "Hermann Simon Business School" in Weifang-Shouguang is dedicated to the Hidden Champions concept, which was invented by Simon. Hidden Champions are little-known mid-sized world market leaders.

"you'll never look at pricing the same way again"

"an indispensable management book"

"a must read book for growth firms"

"uncovers the logic behind the actual practices of power pricers"

Ready to supercharge your strategy?

Learn How Pricing Decisions
Impact Businesses

from an acclaimed business leader

Article Smart Pricing: Strategies for Business Success

What will you learn at
"How to Boost Profit Through Pricing"

one the most valuable learning events of the year

01

Why price is the most effective profit driver

02

Why you should manage for profit, not for volume or market share

03

The most important aspect of pricing: value-to-customer

04

How to create, communicate and extract value-tocustomer

05

The role of branding for price

06

Does aggressive pricing work? And when?

07

Price differentiation – the high art of pricing

08

What leads to price wars. And how to avoid them

09

Digitalization and pricing

10

Price implementation – the last and often neglected step in pricing

Ready to supercharge your strategy?

Conference Schedule
Overview

08:30 - 09:30
Registration & Welcome coffee
09:30 - 11:00
How to Boost Profit Through Pricing Lecture by Dr. Hermann Simon
11:00 - 11:30
Coffee Break
11:30 - 12:30
Moderated Q&A Session live questions from the audience
12:30 - 14:00
Lunch

Pricing Structure
and Early Bird Discounts

3 Tickets for the price of 2
5 Tickets for the price of 3

Standard Ticket

490 €Normal Price
375 €
Early bird priceBefore may 31st
+ vat
Standard Ticket490375
  • Conference Access
  • Slide Deck of the Speaker
  • Pen & Notepad
  • Welcome Coffee / Tea & Refreshments
  • Sponsor & Networking Area Access
  • Coffee / Tea & Refreshments in the Conference Break
  • Lunch
3 Tickets for the price of 2
5 Tickets for the price of 3

Business Ticket

790 €Normal Price
545 €
Early bird priceBefore may 31st
+ vat
Business Ticket790545
  • Conference Access
  • Slide Deck of the Speaker
  • Pen & Notepad
  • Welcome Coffee / Tea & Refreshments
  • Sponsor & Networking Area Access
  • Coffee / Tea & Refreshments in the Conference Break
  • Lunch
  • Exclusive Business Lounge for Breaks and Lunch
  • Exclusive Business Lounge Conference Check-in
  • The “Confessions of the Pricing Man” Book
  • Exclusive Front of Stage Reserved Seating
  • Onsite Free Parking

Register Before May 31st
and Get the Best Price

You are also welcome to contact us at 021 319 7710 or office@qualians.com

* Registration Terms & Conditions

  • registration is confirmed once the tickets are paid. We'll send you the invoice and form within 24h of your on-line registration;
  • tickets are transferrable;
  • name, company, position and e-mail of each participant must be submitted to Qualians no later than 1 week in advance of the conference;
  • no refunds for no-shows;
  • 100% refund if Qualians cancels the conference;
  • seats for Standard Tickets allocated on a first-come first-served basis, throughout the conference room except in the area reserved for Business Ticket holders;
  • seats in the area reserved for Business Ticket holders are allocated to Business Ticket holders on a first-come first-served basis
  • business attire reccommended;
  • no outside food or drinks at the event;
  • no audio or video recording of the conference is allowed;
  • conference is in English;
  • Qualians may take photos of the conference / speaker / audience / conference room / foyer. Participants agree to appear in these photos and for Qualians to use the photos in it's business promotions and materials;
  • Photo ID required at conference check-in in order to receive your access badge.

*by registering to the conference you agree to the terms above.

Philip Kotler in Bucharest

May 2005

1200 participants

www.kotler.ro

Jack Welch in Bucharest

June 2008

1100 participants

www.welch.ro